On page one we learn that Baron von Baddie was a genius. And if page two didn't flat out tell us so, we'd quickly figure out he's no ordinary genius. He's an evil genius. (While it's written EVIL in the book, it's impossible not to read it as Eeeee-ville.) The man's building a giant robot that swipes ice cream from the Good Humor man, for crying out loud! That's like evil (I mean, Eeeee-ville) to the core for a children's picture book!
But look! What's this? Could it be? Why, I believe it is, coming to save the day. It's Captain Kapow! Just like always, Captain Kapow shows up just in time to save the day, save the ice cream, and put Baron von Baddie where he belongs. In jail.
But as any evil (eh-hem, Eeeee-ville) genius will do, he escapes and immediately begins plotting his next dastardly deed. This time, however, is different. Thanks to an inadvertent yet perfectly timed sneeze, Baron von Baddie's ice ray gives Captain Kapow the big freeze. Now with Captain Goody-Goody out of the way, the Baron is free to do as he pleases.
Building robots, stealing ice cream trucks, eating doughnuts, changing the days of the week, NOTHING is beyond the reach of an evil (sorry again, Eeeee-ville) genius. Creating chaos is EASY (should that be Eeeee-zee?) now, but for some reason, it's not nearly as rewarding without a nemesis. So Baron von Baddie plots his most outrageous scheme yet...one that will land him right back where he wants to be. The Bighouse.